In Brazil, things change fast.
Can your data keep up?
IBGE Censo demographic data don't tell you what your markets are like today. They were never designed to.
Our datasets were.
GeoAnalitica estimates population growth when and where it's really occurring, using a proprietary micro-allocation approach. Our estimates are built at the Setor Censitário level and larger.
Find your core customer using over 500 demographic variables that describe lifestage, household characteristics, and income profiles, at small-area scales.
Beyond age, gender, and educational attainment data, GeoAnalitica also provides estimates of household income brackets, empowering firms to understand where their core customers are at a micro-level.
© GeoAnalitica 2021